In search of the next Big idea? Wondering how to increase productivity, brainstorm more effectively or simply overcome a creative road-block? Meet McNair Wilson. His brainstorming system is at the hearth of five Disney theme parks, contributions to corporate groups from IBM to Sony Entertainment as well as countless churches and organizations around the world. Listen in, as the 12 year veteran Disney imagineer (and self proclaimed 'professional third grader') shares valuable insights and creative solutions for any working team— attempting to solve, design, create, invent, rework or develop anything from the worlds best 40th birthday party to a 1.3 billion dollar theme park. FULL FEATURE
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